Case Studies

Performance You Can Measure

See how premium retailers are moving the purchase decision to after a home trial and transforming conversion, AOV and repeat-purchase behaviour.

Enterprise brands invest in measurable impact not features.

This is where strategy meets performance.

Explore how leading fashion retailers are using Try Before You Buy to remove hesitation at checkout, increase average order value, accelerate first-time customer acquisition and strengthen lifetime value.

Real brands. Real data. Real commercial outcomes.

94% Increase in AOV (measured after returns)

When shoppers are invited to try multiple pieces without upfront commitment, hesitation disappears. The result is fewer compromises and higher-value keeps once the decision is made.

84% Try at Home customers are first-time buyers

By removing the upfront payment barrier, IDA+S can convert new customers with confidence, turning initial hesitation into high-value first purchases.

The purchase decision happens at home, not at checkout.

For categories where fit is everything, confidence can’t be guessed at checkout.
This is where Try at Home transforms performance.

This is how swimwear and fuller bust brands with complex sizing matrices are empowering customers to try multiple sizes and styles at home - ensuring the right fit, increasing kept value and driving stronger first-time conversion.

When precision fit matters, trial drives revenue.

94% Increase in AOV (measured after returns)

When shoppers can try multiple sizes and styles, at home without upfront commitment, fit anxiety disappears. The result is confident, keep decisions and higher-value orders.

84% Try at Home customers are first-time buyers

With the freedom to explore fit, fabric and style at home, customers made more considered decisions. That confidence translated into materially stronger post-return revenue.